From Concept to Creation

Marketing Performance Dashboard

Marketing professional and Business Analytics (MBA) graduate from Costa Rica, currently pursuing a Master’s in Branding and Visual Communication at LCI Barcelona. I specialize in paid media, B2B and lifecycle CRM operations, data-driven optimization, and creative brand strategy, combining analytical insights with visual communication.

With a passion for blending data insights with creative content, I help brands build meaningful connections with their audiences.

CRM Campaign Operations

HTML Email and Landing Pages

Visualizes key metrics and trends in the global electric vehicle (EV) charging station

CRM campaign setup, Customer Journey, segmentation, QA, and deployment.

HTML emails, landing pages, and CRM campaign QA.

VIDEO & Sound Design PORTFOLIO